 |
Your search returned 6 records. Click on the hyperlinks to view further details of Titles.. |
|
Magazine Name : Market Forces:Formerly Published Market Forces: Journal Of Management Thought
|
Year : 2008 Volume number : 04 Issue: 02 |
How Do Consumers Evaluate Brand-Extensions: A Five-Factor Apporach
(Article)
Subject:
Brand Similarity
,
Brand Reputation
,
Multiple Brand Extension
,
Concept Consistency
Author:
Tariq
Jalees
Dr. Tahir
Ali
page:
3
-
3
Business Facilitation Through Technology Incubators In India, Pakistan, And Sri Lanka: A Comparative Perspective
(Article)
Subject:
Business Environment
,
Business Facilitation
,
Technology-Incubation
,
Focus
Author:
G. D,
Sardana
S.W.S.B.
Dasanayaka
page:
4
-
4
Pharmaceutical Industry In Pakistan: Unethical Pharmaceutical Marketing Practices
(Article)
Subject:
Monetary Rewards
,
Unethical Drug Promotion Practices
,
Pharmaceutical Marketing Practices
,
Gifts And Give Away
Author:
Rizwan Raheem
Ahmed
Tariq
Jalees
page:
5
-
5
Diffusion Of Kirkpatrick Model Of Evaluation In Measuring Training Effectiveness As Technology
(Article)
Subject:
Kp Model
,
Training Technology
,
Training Evaluation
,
Doi And It
Author:
Saqlain
Shah
Shadab
Fariduddin
page:
6
-
6
Rejuvenation Of Public Sector Procurement Through Framework Agreements: A Case Study From The Uk
(Article)
Subject:
Framework Agreement
,
Framework Arrangements
,
Public Sector Client
Author:
Dr. Malik M. A.
Khalfan
page:
7
-
7
Tata-Corus Deal: Challenges To Financing
(Article)
Subject:
Tata Steel Group
,
Corus Deal And Bond Issue
,
Acquisition
Author:
Monika
Geol
Sangeeta
Chabbra
page:
8
-
8
|
|
| | |
